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Optimistic trends which the Indian startups should be ready to watch in 2017

The Previous two months of 2016, were however a dampener for the Indian start-upecosystem in the hyper-local, food tech, software and also investment domains as such itwas however good to know much about the start-ups right now.Meanwhile the domains of grocery , e-tailing and payment wallets however gained this yeardue to the demonetization drive which was started by the Modi government but the othersegments of the start-up world have however floundered.However the Start-ups in 2017 are thus required to be more optimistic than 2016. The articlebelow mentions some of the optimistic trends which the startups should be ready to see in2017. Here are thus some of the trends the article below forecasts :1) Shutdowns in the e-commerce: While it was however observed that demonetizationresulted in curbing the consumer spending sentiment and also GMVs had however expectedin order to fall for almost all the commerce players, the ones who were however sitting tightwith less cash will however be the first to fall in such kind of cases that however would correspond the decision on the Narendra Modi’s government after all. Hence, the investorswill be able to clinch to their purses by however piling up their programmatic planning tillthe consumer sentiment thus gets back on track on a new note. The online entrepreneurs with the retail space might however face a tough 2017, as they will thus look to cut the costs and also save on their last penny in order to survive the dugouts. However, theoutlook for 2018 is considered as positive if the Indian GDP growth rate thus gets back ontrack in any case.2) Rise of the Fin-tech: Right from however providing the platforms to e-wallets for thecredit rating agencies and also payment gateways, the whole financial technology place ishowever expected in order to gain on account due to the currency ban. As such the Paymentwallets had thus already witnessed a rise in the download and transaction numbers overall inthis process of demonetization. Expecting the kind of growth for however being thegovernment pushed for the discounts across board for those who thus pay digitally for railtickets, fuel, toll fees, and also retail goods as well. New investment stakes are howeverexpected by the global investors in these kind of placements even as the smaller companieswill also however consolidate with the big ones in future.3) Analytics and Big Data: Also the right customer targeting will however become superimperative. The online hotel of companies or either the travel services aggregation mighthowever look in order to target only the buyer who is thus interested than however wastingdollars on an irrelevant customer, which however will be of no benefit. It is importantlybeneficial that big data and analytics is likely to play a key role as more and more customerswill pay digitally. Also Large binary footprint will thus lead to a huge rise in the targetedbehaviour by all the brands on the whole.4) Lessening of the cash discounts: While the struggling online firms however insisted toraise cash in order to sustain operations, thus expecting huge customer discounts will behowever considered to be a far-fetched dream, except in the online payments and also wallets space, which however corresponds as this change brought in. Also , the OTAs arehowever more likely to run the cash-backs in order to sell the unsold inventory as the travelsector will be impacted due to demonetization as such.5) Valuation deals: the Start-ups which are however on a late scale valuation might beconsidered problematic as the investors have however become cautious at present. Althoughthe long term prospects of the Indian economy looked bright, internet entrepreneurs havehad a hard time justifying the declining sales or either lower downloading numbers to the investors in their own understandings. While in the short to medium term, the large dealshowever look bleak but the seed deals in start-up space are however likely to continue as theangels might thus want to take an early positions at lower valuations. Large mergers and alsoacquisitions are however more likely to get into a deadlock due to the lower valuationproposals as it is compared to 2015 and 2016, where there was thus not much of scope to cutdown the values on to build up economy.6) Increase in smart-phone and Internet penetration: Also , due to the digitaldevelopments taken on by the government towards cashless payments, more and moreIndians will thus adopt the smart-phone based payment methods for both ease of purchase aswell by the government. The Merchants however are already buying smart-phones in order to download the wallets in order to keep their business move forward. The launch of free 4Gservice from Jio has however resulted in catapulting the push for the mobile broadband assuch. All this will however increase India’s smart-phone penetration (about 350 millionphones now) drastically which will however see new heights of the buyers.India will also thus see rapid implementation of the internet, however making this marketmature for the digital entrepreneurs for years to come, right from 2017. It will thus also leadto a rise in the consumption of on demand videos on the second screen as well as thePayments Bank launches in 2017 are thus also expected in order to intensify the mobilelinkages.7) Large scale consolidation expected: Also , the investors on a portfolio consolidation arehowever expected to be enforced with the hundreds of start-ups which are thus alsoexpected to flounder for the lack of funding in the early part of the year, 2017. Investorswhich are backing the entrepreneurs in the similar segments are however more or less likelyto push for the mergers in order to get enriched with the good outcomes. Online retail, foodtech, healthcare may be the key focus for mergers in India. However, those start-ups who thusare able to survive the trenches of 2017, and thus come out heroic will have a last laugh.India’s digital economy is however expected to see a steep rise in the second half of 2017which will however continue towards 2018 and beyondThis article has been contributed by Simmi Setia, Content Writer at LegalRaasta, an online portal for Section 8 company registration, Nidhi company registration, IEC registrationAbout LegalRaastaLegalRaasta is a technology platform to simplify legal and business related matters. We are committed to helping startups and small business owners in solving legal compliance related to starting and running their business.Our mission is to offer affordable, quick and automated professional services to clients. Through technology, we bring numerous government/ legal forms at one place and have simplified them to be fully understood by common man. 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by legalraasta | 2017-07-10 19:59 | Business